4K TV comes to the Winter Olympics, but you won't be able to watch it

Source: www.techradar.com

The Olympics have historically been a hotbed for testing new entertainment technology. First came color TV in 1964, 1080p HD in 2008 and 2012 marked the first-ever Games in 3D.
This year's Sochi Winter Games are no different. While tech news surrounding the biennial spectacle have been keenly focused on new fangled speed skating suits, bomb detection methods and hackers, Ultra HD is also making an appearance at the global sporting event.
Unfortunately, the tech won't be standing on a podium.
Over the last couple of months murmurings swirled that electronics companies and TV networks were teaming up to record and show the Sochi Olympics in 4K. After a bit of digging, TechRadar learned that the Olympics would indeed be shot in 4K and even 8K.
However, these UHD Olympic takes won't be viewable to the general public save for those visiting NHK-sponsored public viewings in Japan. Otherwise, most of the footage will only be shown at special press viewing parties and other private events, making Sochi's 4K a more closed-off affair than the Super Hi-Vision (SHV) cinemas hosted by the BBC for the 2012 London Games.
There is some high-def developments worth noting for these Games, and we've gathered what the International Olympic Committee (IOC) and various firms have planned on the UHD front. Perhaps, by the time Rio rolls around, 4K will be ready for prime time.